Google Video Ranking by Voice Recognition

With the launch of Google’s voice recognition software, it’s no longer necessary to insert targeted keywords into the video’s description, meta tags, or perhaps even titles. Read More »

How to Choose the Right Multilingual SEO Firm

Previously, most internet marketers focused mainly on optimising their web pages in English. In today’s highly globalized economy though, overlooking the boundless opportunities in other markets can be a fatal mistake. Multilingual SEO is a great way to target new markets because it effectively speaks to your target audience in their own language using local idioms.

There are many benefits associated with multilingual SEO, among them are the following:

Expand Your Business
Help your business reach its full potential with multilingual SEO. If your website is not yet available in other languages, make an effort to do it as soon as possible. Read More »

Google Speeds Up Index

Google has updated it search engine with almost instant indexing. The instant indexing feature was thought to be released with Google caffeines update. Read More »

Google Caffeine : The Next-Generation Search Engine

As you probably already know, Microsoft recently launched their new innovative search engine, Bing. Microsoft’s Bing is conceptualized as a user-friendly search engine that provides results organized into different subcategories. It is expected that Bing will soon power Yahoo’s organic search engine. With this development, Google needs to do something to maintain their market share. Google Caffeine is the test version of the search engine and it is being described as the “next generation of search”.

Google Caffeine is still currently undergoing some testing. It is a complete rewrite of Google’s indexing system (the system that builds the database of all websites with meta tags). It should be noted that this effort is not designed to change the way the index is used. Read More »

The Future of Decision Engine Optimisation

The search engine optimisation industry has largely revolved around Google. With more than half of all internet users in English-speaking countries using Google, it is not surprising that everyone from internet marketers, local businesses, and search engine optimisation experts want to make it on the top three pages of Google’s search engine results page. Read More »

The Importance of Page Rank on a Video Sharing Site

If you’ve dabbled in internet marketing in one form or another, then you’ve inevitably have heard about Page Rank (PR). The PR algorithm is a key component for Google’s search engine ranking. To understand how PR can work for a video site, it is first critical to establish what Page Rank really is.

Google has created an algorithm that establishes how websites will be ranked in the search engine results page. Although, the calculations are undeniably sophisticated, keep in mind that it comes down to this:

Relevance + Page Rank = Search Engine Ranking Relevance is the measure of how your web pages matches the search terms entered by the user. Factors including the page title, meta tags, and body texts plays a role in the website’s relevance. Basically, Google determines what your site is “about” by crawling its content and by looking at the sites linking to yours. It uses these findings to find out the exact relevance of your website for the user’s search phrase. Read More »