Google has launched a program known as Google TV with the aim of capturing a bigger share of the $70 billion spent in the United States every year. Sony will unveil a line of televisions while other partners will provide other hardware and connectivity. Logitech, for example, will provide the controller and companion box while Dish Network is said to provide the connection.
Limited testing had been done by Dish Network. It is believed that Google TV will become widely available in the fall of 2010 in set-top boxes, Blue-Ray players, and of course, television. While there are no clear guidelines about how advertising will work on the new medium, demonstrations show that companies that advertise in display ads and paid clicks will enjoy television exposure as well. Read More »
Written by Victor on Monday the 31st of May, 2010. Currently No Comments »
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