4 Online Marketing Update takeaways from 2020

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From the COVID-19 pandemic situation to US elections, 2020 has been a year of great challenges across the globe. Due to major changes in user behavior from traditional marketing to online marketing, there are many digital marketing takeaways from last year which can be useful for future marketing in 2021.   Change in digital strategy … Continued

Have to meet Google Analytics 4 or not yet? – A New Vision of Website Analytics

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The new Google Analytics 4 has so many new add-on features including AI-powered insights, tracks users across all devices, and automatically fetches all matrices from all devices, like – desktop, mobile, tablet, etc. New AI-powered insights are more accurate and in-depth from updated reporting and enhanced features that will come in time. Deeper audience insights … Continued

Google Maps and Voice Search – A New Frontier in SEO

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As recently as 10 years ago, voice-based searching was dismissed as a fun science fiction trope but the engineers at Google and other major technology powerhouses set out to prove us wrong again. With huge innovations in natural speech recognition, search engines can now understand queries in a range of voices and dialects, even determining … Continued

How Voice Search Assistant help in SEO Ranking?

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Voice search may have underway as a small concept, but it is now one of the most important topics in the search industry. The ease to search with voice is much known these days as compared to previous times, and people cannot get enough of it. Nowadays, it is possible to ask your voice assistant … Continued

The Power of Search Engine Optimization to Reach Your Customers Online

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Every day, over 5 billion Google searches are made, but you likely don’t think about how the results get there. Try searching for a term such as ‘computer store in Sydney’, in Google, over 200 million search results are found, meaning the ones at the top had an enormous amount of competition. Reaching the first … Continued

Take Your Business Online with Web Development

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With the COVID 19 pandemic sweeping the world and many businesses being forced to close their doors, consumers are rapidly turning to online sources of information, products, and services to meet their needs. Keeping up with the evolving needs of customers in this rapidly changing world will be essential to ensuring that your business survives … Continued

Checklist for measuring effective On-Page SEO

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There are many ways to increase keyword rankings on Google; it is the fundamental goal of Search Engine Optimization (SEO) that takes careful and calculated consideration to fulfill. On-page SEO is when a website itself is optimized to increase keyword rankings, whereas off-page SEO is when other websites are used to provide links and other … Continued

What can SEO do For You?

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Sell more stuff online with SEO – In most companies’ markets, significant sales are either made online or researched online. Approximately $160 billion was spent online in 2009 (source: eMarketer). 7% of all consumers spending is made online Influence more offline sales with SEO – An amazing 89% of offline consumer purchases are first researched … Continued

The Role of Social Media Marketing during the COVID-19 Crisis

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Due to the severity and the urgency that COVID-19 has brought upon the world the shape of the digital ecosystem has changed, with social media playing an important role in the spread of information and communication between organizations/businesses and the public along with other Digital Marketing Services as well. During no time has the role … Continued

How important SEO is for your business during COVID – 19?

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The COVID-19 pandemic was declared as a global pandemic by the WHO and spreading rapidly across the globe causing majorly harm and losses to small businesses.  The business sale has also been affected by the COVID-19. The people may be avoiding public places and some others may be affected by COVID-19 or may be self-isolated. … Continued